Web 2.0 tools for marketing


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The other day I blogged about an article I had read at the FT on the use of Web 2.0 tools by business.

Yesterday evening I came across this freely available article at the SMR site on using Web 2.0 tools for marketing.

I found it a useful amplification of the FT piece.

It certainly got me thinking as to ways Web 2.o tools for marketing might be used in a professional services and project context.

As my thinking develops around this I will post more. If anyone is interested in commenting on this or working with me in an informal discussion group say, please make contact.

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One response to “Web 2.0 tools for marketing

  1. Pingback: Social networking sites in business « Some Thoughts - Peter Salmon’s Blog

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